Monday, July 28, 2008

Want better answers? Ask better questions.

For the benefit of those who are not fortunate enough to be married to a brilliant success coach, I am going to share with you a gem of a riff I’ve cribbed from my missus that is so universally applicable, it drops into that sacred category of require reading.

Ok, you’re a struggling muso, producer, engineer, or songwriter, whatever. You need some direction and some constructive answers as to where to go next. What questions are you asking yourself? Are they why, what, how or who questions?

Why is my career going nowhere? Why can’t I land a deal? Why are there no studio clients? All why question beget because answers and all that follows a because answer is a string of adjectives painting a picture of your situation. You are drowning and describing the water! Reframe those questions to what, how or who questions.

What do I need to do to get my career on track? How do I land a deal? Who are my clients and where do I find them? All of these questions fire verbs back at you, doing words. They ultimately promote action and if you take consistent action things will move for you. Remember over a long enough timeline a course correction of one degree will radically change your destination. As Einstein said “…nothing happens until something moves.” So ask the questions that promote motion.

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